Stalkers welcome
So you come into my office (I don’t really have an office but let’s pretend) and you ask me what clients we have here at the agency.
And, the interview is over.
Why? Because you couldn’t take two minutes to check out our website and learn that most basic bit of information yourself. Next, you’ll be asking me what the K in KBS+P stands for.
You’ve decided that you don’t have enough interest to do basic research on my company. I’ve made up my mind that you are lazy. Even if you have a killer book and a winning smile, we’re done.
It amazes me how many technically proficient people are common-sense deficient.
It’s never been easier to prepare for an interview. In 10 minutes, you should be able to know more about my agency than I do. Between websites, social media and Google, there is pretty much no excuse for ignorance.
Next time, do a little leg work and then come in with questions that might actually engage me. “What do you think of XYZ’s decision to move more media dollars to the web?” or “I see you won that big account. How do you guys plan to give them an edge over their lower-priced competitors?”
Better yet, surprise me with a question about my own work history. “I see you spent some time at ABC Agency. How’d that compare with your current gig?”
Stalk away. Don’t be shy. Believe me, I’m checking your Facebook, LinkedIn, Twitter and all that shit. So I know how drunk you got last Friday and how lame you think the latest Dancing with the Stars cast is.
It’s not creepy. Its business.
And you better get used to it. Or you better get used to not working.